2026-10-07T08:28:08Z https://api.figshare.com/v2/oai

oai:figshare.com:article/33981208 2026-09-24T10:26:54Z category_25459 category_25447 category_25432 category_25441 item_type_3 month_year_09_2026

AI-Generated Content Quality and Customer Engagement Survey Dataset Huu Thang Nguyen (24990100) Social marketing Marketing theory Industrial marketing Marketing research methodology AI-generated content, Generative AI, customer engagement, information usefulness, information enjoyment, personalization, perceived authenticity, trust, social media marketing. <p dir="ltr">The dataset consists of 405 valid responses collected through an online questionnaire on Qualtrics. The respondents have different demographic characteristics, including age, gender, education, and occupation. Overall, the dataset provides a suitable sample for examining customer responses to AI-generated content on social media.</p> 2026-09-24T10:26:54Z Dataset Dataset 10.6084/m9.figshare.33981208.v1 https://figshare.com/articles/dataset/AI-Generated_Content_Quality_and_Customer_Engagement_Survey_Dataset/33981208 CC BY 4.0