2026-10-14T17:32:59Z https://api.figshare.com/v2/oai

oai:figshare.com:article/33969496 2026-09-23T01:47:17Z category_575 portal_316 item_type_3 month_year_09_2026

Data Sheet 1_Rural industrial integration and household-driven scale in agribusiness: the role of e-commerce sales and contract premium.zip Jian Zhou (28020) Food Packaging, Preservation and Safety contract premium e-commerce sales leading agribusiness firms rural industrial integration scale of households driven <p>Rural industrial integration (RII) serves as a core pathway for driving comprehensive rural revitalization, with leading agribusiness firms acting as key drivers of this integration while also bearing the important social responsibility of promoting the development of rural households. To investigate the impact of RII on the scale of households driven by leading agribusiness firms, this study employed panel data from monitoring surveys of leading agribusiness firms in Jiangxi Province from 2021 to 2023, and applied random-effects models and mediation models for analysis. The results show that (1) RII significantly expands the scale of households driven by leading agribusiness firms (2) exploratory boundary condition analyses suggest that this promoting effect appears to be relatively stable across firms with different debt levels and management quality levels; and (3) mechanism analysis reveals that e-commerce sales serves as a significant transmission pathway through which RII influences the expansion of household scale, with its indirect effect being positive and statistically significant; the transmission effect of the contract premium pathway, however, does not receive sufficient statistical support. Based on these findings, we recommend the continued promotion of rural industrial integration, with a focus on supporting the development of e-commerce sales channels, while cautiously exploring and refining the contract premium mechanism.</p> 2026-09-23T01:47:17Z Dataset Dataset 10.3389/fsufs.2026.1897280.s001 https://figshare.com/articles/dataset/Data_Sheet_1_Rural_industrial_integration_and_household-driven_scale_in_agribusiness_the_role_of_e-commerce_sales_and_contract_premium_zip/33969496 CC BY 4.0