2026-10-13T06:28:56Z https://api.figshare.com/v2/oai

oai:figshare.com:article/33942460 2026-09-19T13:40:36Z category_25330 portal_12 item_type_3 month_year_09_2026

Twitter0917 Hui Zhou (7332731) Household finance and financial literacy financial gender disparity financial literacy financial socialization gender equality social media <p dir="ltr">We investigate the gender gap in financial socialization using data from Twitter (now X). Our sample consists of more than 10 million finance-related tweets posted in 2021 from 154 countries covered in the Global Gender Gap Report, which rates country-level gender equality performance based on four dimensions: economic participation & opportunity, educational attainment, health & survival, and political empowerment. This “social listening” approach allows the inclusion of the broadest set of countries and the widest range of population groups possible. We find that economic gender equality is associated with a smaller gender gap in the number of finance-related tweets posted by female versus male users, with this effect more pronounced for higher-income countries. In contrast, political gender equality is associated with worse gender disparity in finance-related tweets. Our study contributes to the growing literature on financial gender disparity by investigating how macro-level social factors drive the gender gap in an important emerging form of financial socialization.</p> 2026-09-19T13:40:36Z Dataset Dataset 10.17608/k6.auckland.33942460.v1 https://figshare.com/articles/dataset/Twitter0917/33942460 CC BY 4.0