2026-10-06T11:32:54Z https://api.figshare.com/v2/oai

oai:figshare.com:article/29314355 2026-10-02T16:27:04Z category_29263 category_29248 item_type_3 month_year_10_2026

Table 4. Motivations for following influencers Rebeca Suárez-Álvarez (18864079) Manuel Montes-Vozmediano (24680345) María Cruz López de Ayala (5991407) Media studies Communication technology and digital media studies influencer social media adolescents young people sexual orientation LGBTQ motivations Digital well-being <p dir="ltr">This dataset contains the aggregated data corresponding to Table 4 of the article "Influencer content consumption: emotional uses and perceived consequences among LGBTQ+ and heterosexual youth", published in Humanities and Social Sciences Communications (<a href="https://doi.org/10.1057/s41599-026-09328-9" target="_blank">https://doi.org/10.1057/s41599-026-09328-9</a>). The table reports levels of agreement with three emotionally oriented motivations for following influencers (to avoid feeling lonely, to forget one's problems, and to improve one's mood) by sexual orientation (heterosexual, bisexual, homosexual, non-normative, and prefer not to say) and age group (14–17, 18–21 and 22–24 years), measured on a five-point Likert scale. Data were collected through a quota-based online panel survey administered to 1,800 adolescents and young people aged 14–24 residing in Spain between October and November 2024, with post-stratification weighting by geographic area, sex and age.</p> 2026-10-02T16:27:04Z Dataset Dataset 10.6084/m9.figshare.29314355.v1 https://figshare.com/articles/dataset/Table_4_Motivations_for_following_influencers/29314355 CC BY 4.0